Variety of cheese art manufactory in Riegersburg | © bernhard bergmann | bernhard bergmann
Variety of cheese art manufactory in Riegersburg | © bernhard bergmann | bernhard bergmann Variety of cheese art manufactory in Riegersburg | © bernhard bergmann | bernhard bergmann
The road that leads you to zest for life in the Thermen- & Vulkanland

the Vulkanland Route 66

Running straight across much of the USA, crossing vast, endless expanses, Route 66 is one of the most famous highways in the world. Over in Austria, its namesake in the Thermen- & Vulkanland rolls past an incredible wealth of culinary and artisan highlights.

Packed along the 80 km route or situated just off it are all sorts of interactive factories and authentic family-run businesses where visitors can sample the wares, spend a few hours, and take home some souvenirs. 

On Route 66, everything is geared towards gourmet pleasure in the truest sense of the word. Every kilometre reveals new attractions in a seemingly endless landscape of culinary adventure:

Well-known gourmet stops, such as the Zotter Chocolate Adventure World, the Fromagerie (Austria’s first cheese art and ripening factory), Gölles (a factory for fine brandies and vinegars), the Vulcano Schinkenmanufaktur (ham factory) or even the Berghofermühle (flour mill) in Fehring, to name but a few. 

It’s also well worth exploring smaller producers who specialise in niche products, for example Kober organic chokeberry farm, Koller pumpkin farm and workshop, Maika coffee roasting house, or the exciting Vulkanland snail farm.  

But perhaps it’s big-style regional food shopping you’re after? Once again Route 66 offers a vast selection – there’s the Bauernstadl food hall in Feldbach with products from over 200 different suppliers, the Greislerei Merin in Straden, or even the Murkostladen in Mureck, which spans 170 m² and features over 3,000 hand-picked suppliers. 

Discovering wine in a wine wonderland: You simply can’t avoid wine on Route 66. Winegrowers with vineyards big and small are scattered across the entire Thermen- & Vulkanland. There’s a fine drop of red or white or even sparkling wine to try around every corner. Wine lovers absolutely mustn’t miss a visit to the Gesamtsteirische Vinothek, which stocks 220 wines from a whole host of winegrowers.

© Steirisches Vulkanland

The culinary road that leads to zest for life

There are 15 certified shopping experiences located along Route 66, featuring exclusively regional products. Visitors can also look forward to 33 certified manufacturing experiences, where owners actively encourage visitors to try their products following a tour of the production sites.

Culinary delights close enough to taste!

Route 66 is celebrated for its wealth of interactive factories – probably the highest density in the world! Countless culinary factories are only too pleased to open their doors and let you be a part of these regional specialities. Look – Try – Love!

Vinothek Klöch
  • open today
  • Klöch

Wine shop & viticulture museum Klöch

A regional wine shop in the wine-growing region of Klöch with the heart of the wine shop, the Klöcher Traminer, in...
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Gmoarieglhof | © Manuel Schneider
  • open today
  • Markt Hartmannsdorf

Gmoarieglhof

Welcome to the realm of must and vinegar, where since now also happy chickens lay colorful eggs.
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the Thaller's
  • open today
  • Söchau

Wine castle Thaller

High above Maierhofen lies the Thaller family's wine castle, surrounded by vineyards and blossoming gardens. As a...
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Familie Krenac begrüßt Sie herzlichst
  • open today
  • Feldbach

Edelbrennerei Krenac

In addition to our farm store and the show cellar, there is also a photo exhibition. This can be visited with pleasure....
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Eingang | © Familie Krispel
  • open today
  • Straden

Weingut Krispel - Genusstheater in Straden

In the beginning was the wine. Then the rustic bar and the Genießerbuschenschank was born.
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Käferbohnenblüte | © Bäcksteffl
  • Halbenrain

Bäcksteffl - Bauernspezereien & Käferbohnen-Kabinett

Come to the farm of the first Beetle Bean Queen Michaela I. and immerse yourself in the beanbastian world of the...
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Bauernstadl Feldbach | © Tourismusverband Feldbach/ B. Bergmann
  • open today
  • Feldbach

Bauernstadl - Die Region im Einkaufskorb

Directly from the farmer: In the Bauernstadl you will find the largest selection of fresh delicacies and food from the...
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Berghofer-Mühle | © Harald Eisenberger
  • open today
  • Fehring

Berghofer Mill Fehring

From black gold....and the mill experience Under the motto "Walking is the miller's pleasure", you will embark on a...
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Löke - cooking school & show kitchen | © Harald Eisenberger
  • Riegersburg

Löke - cooking school & show kitchen

Food and drink in its purest form, vegetables straight from our own garden, meat from our own free-range farm or from...
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Imkerei und Bauernladen Rauch | © Imkerei und Bauernladen Rauch
  • open today
  • Feldbach

Imkerei und Bauernladen Rauch

Honey makes life sweet! Experience diversity of varieties in the farm store: Forest, chestnut, lime blossom, flower,...
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Vulcano Schinkenmanufaktur | © Vulcano Schinkenmanufaktur
  • open today
  • Feldbach

Vulcano Schinken Welt

Vulcano Ham ManufactoryVulcano ham production is known for its specially matured types of cured ham. Dive into the...
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E-charging station Seehaus | © Thermen- & Vulkanland
  • open today
  • Riegersburg

E-bike charging station Seehaus Riegersburg

E-charging station for e-bike & e-car!
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die vulkanland route 66

The Vulkanland Route 66 - the official video!

90 "Lebenslustzeichen"

Besides the countless culinary discoveries, Route 66 also has plenty of art-related experiences to bring to your attention. Around 90 creative “Lebenslustzeichen” (“zest for life signs” that look like information boards) adorn Route 66: something for explorers to admire, to smile at, and even be inspired by. Also in the pipeline are giant gateways, designed to greet visitors as they ride into a land of ‘milk and honey’. The internationally acclaimed staging expert Andreas Stern is responsible for the artistic representation. 

Experience wine on the Vulkanland Route 66 | © Thermen- & Vulkanland | Bernhard Bergmann
© FlorDigitalArtist | Manuel Flor
© Steirisches Vulkanland | BROBOTERS