Variety of cheese art manufactory in Riegersburg | © bernhard bergmann | bernhard bergmann
Variety of cheese art manufactory in Riegersburg | © bernhard bergmann | bernhard bergmann Variety of cheese art manufactory in Riegersburg | © bernhard bergmann | bernhard bergmann
The road that leads you to zest for life in the Thermen- & Vulkanland

the Vulkanland Route 66

Running straight across much of the USA, crossing vast, endless expanses, Route 66 is one of the most famous highways in the world. Over in Austria, its namesake in the Thermen- & Vulkanland rolls past an incredible wealth of culinary and artisan highlights.

Packed along the 80 km route or situated just off it are all sorts of interactive factories and authentic family-run businesses where visitors can sample the wares, spend a few hours, and take home some souvenirs. 

On Route 66, everything is geared towards gourmet pleasure in the truest sense of the word. Every kilometre reveals new attractions in a seemingly endless landscape of culinary adventure:

Well-known gourmet stops, such as the Zotter Chocolate Adventure World, the Fromagerie (Austria’s first cheese art and ripening factory), Gölles (a factory for fine brandies and vinegars), the Vulcano Schinkenmanufaktur (ham factory) or even the Berghofermühle (flour mill) in Fehring, to name but a few. 

It’s also well worth exploring smaller producers who specialise in niche products, for example Kober organic chokeberry farm, Koller pumpkin farm and workshop, Maika coffee roasting house, or the exciting Vulkanland snail farm.  

But perhaps it’s big-style regional food shopping you’re after? Once again Route 66 offers a vast selection – there’s the Bauernstadl food hall in Feldbach with products from over 200 different suppliers, the Greislerei Merin in Straden, or even the Murkostladen in Mureck, which spans 170 m² and features over 3,000 hand-picked suppliers. 

Discovering wine in a wine wonderland: You simply can’t avoid wine on Route 66. Winegrowers with vineyards big and small are scattered across the entire Thermen- & Vulkanland. There’s a fine drop of red or white or even sparkling wine to try around every corner. Wine lovers absolutely mustn’t miss a visit to the Gesamtsteirische Vinothek, which stocks 220 wines from a whole host of winegrowers.

© Steirisches Vulkanland

The culinary road that leads to zest for life

There are 15 certified shopping experiences located along Route 66, featuring exclusively regional products. Visitors can also look forward to 33 certified manufacturing experiences, where owners actively encourage visitors to try their products following a tour of the production sites.

Culinary delights close enough to taste!

Route 66 is celebrated for its wealth of interactive factories – probably the highest density in the world! Countless culinary factories are only too pleased to open their doors and let you be a part of these regional specialities. Look – Try – Love!

Buschenschank Bernhart Jause | © Weingut Buschenschank Bernhart
  • open today
  • Riegersburg

Weingut Buschenschank Bernhart

With a view, quiet, family-friendly & delicious presents the farm, which also serves the award-winning Barrique ham...
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Ried Saziani | © Weingut Neumeister
  • open today
  • Straden

Weingut Neumeister in Straden

The Neumeister winery is already run by the third generation and is dedicated to organic-biological viticulture in the...
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Finks Delikatessen | © Werner Krug
  • open today
  • Ilz

Finks Delikatessen

Two who are completely dedicated to good taste. In the manufactory of Bettina & Hans Peter Fink, fresh fruits and...
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E-charging station Seehaus | © Thermen- & Vulkanland
  • open today
  • Riegersburg

E-bike charging station Seehaus Riegersburg

E-charging station for e-bike & e-car!
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fromagery Riegersburg  | © Bernhard Gruber
  • open today
  • Riegersburg

The Cheese Artist - Fromagerie zu Riegersburg

Austria's first cheese art and maturation manufactory. Here cheese is ripened to bloom and refined. Let yourself be...
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Seppi zwischen den Holzfässern im Keller | © Obsthof Neumeister, Josef Neumeister
  • open today
  • Straden

Obsthof Neumeister in Straden

The Neumeister family began their noble brandy history with a communal boiler in the garage in Straden.
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Fröhlich Produkte | © Ewald Fröhlich
  • Halbenrain

Reishof SO-Fröhlich

Reishof Fröhlich, the origin of Styrian RICE
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Vulcano Schinkenmanufaktur | © Vulcano Schinkenmanufaktur
  • open today
  • Feldbach

Vulcano Schinken Welt

Vulcano Ham ManufactoryVulcano ham production is known for its specially matured types of cured ham. Dive into the...
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Tree press | © Weinbau Wurzinger
  • open today
  • Bad Gleichenberg

Weinbau Wurzinger in Bad Gleichenberg

We make wine. With the tree press, dedication and great respect for nature. At Frauenberg in Bad Gleichenberg, we...
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Das Gwölb | © Das Gwölb
  • Bad Radkersburg

Das Gwölb

Regional and culinary experiences.
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Weingut Pfeifer | © Werner Krug
  • St. Anna/Aigen

Weingut Pfeifer in St. Anna/A.

The Pfeifer family stands in the middle of the vines and they are also their life. The winery is located directly on...
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Weingut Hutter | © Weingut Hutter
  • open today
  • Feldbach

Hutter natur|wein|gut Feldbach

Franz J. Hutter's self-declared goal is living vineyards. His long-term sustainable approach requires a large portion...
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die vulkanland route 66

The Vulkanland Route 66 - the official video!

90 "Lebenslustzeichen"

Besides the countless culinary discoveries, Route 66 also has plenty of art-related experiences to bring to your attention. Around 90 creative “Lebenslustzeichen” (“zest for life signs” that look like information boards) adorn Route 66: something for explorers to admire, to smile at, and even be inspired by. Also in the pipeline are giant gateways, designed to greet visitors as they ride into a land of ‘milk and honey’. The internationally acclaimed staging expert Andreas Stern is responsible for the artistic representation. 

Experience wine on the Vulkanland Route 66 | © Thermen- & Vulkanland | Bernhard Bergmann
© FlorDigitalArtist | Manuel Flor
© Steirisches Vulkanland | BROBOTERS